Home

Acquire & Convert

Your Way to Sustainable Growth

Your partners in developing an email marketing & customer acquisition strategy


From Chaos…


We get it. Marketing an eCommerce business in 2019 has gotten complicated and confusing. Every day a new platform, tool or marketing channel is promising you hockey stick growth. Sounds good at first but after throwing these strategies at the wall you have found yourself right back where you started (although you won’t be able to get your time, effort or resources back!) We understand the challenge you face to deliver year over year growth and yet marketing is only one small aspect of the thousands of decisions you are making in your business daily.

To Clarity!


Before our clients start to work with us they often experience the frustration of knowing their company could be doing more with digital marketing and the concern over the stalled growth in their business. We understand where they are coming from and have have dedicated our professional lives to working with companies like theirs and yours to develop sustainable on-demand revenue generating strategies. Through our foundational strategies we have helped generate millions of dollars through email marketing for our clients and we’ve grown email lists as much as 600%. Discover our plan for how we can help you below.


Brands We’ve Served


3 Steps to Generating Sustainable Revenue

Email marketing is the most powerful tool in your eCommerce growth toolkit. Follow our 3 steps outlined below to create an asset in your business that will deliver consistent growth and a high ROI. It’s all about capturing and converting!



Set up for Success

Lay the foundation for capturing the traffic that comes to your site and converting them into email subscribers.

Automate & Convert

Automated conversion workflows will take your lead through a journey to becoming a customer, a repeat purchaser, and a brand evangelist with a high LTV.

Dial up the Traffic

Once your foundation is in place you can turn your attention to driving and increasing traffic to the site. The goal is to develop a formula to achieve sustainable revenue and then it is a matter of filling the funnel at the top.

About Us:


Ruthie Abraham, founder and Chief Strategist at The Brand Builders has been in the e-commence space for over 10 years. She started her career at one of the first daily deal sites in the US (Ideeli, acquired by Groupon) and moved on to work at a natural goods marketplace as the Director of Email Marketing. After being recruited by a digital marketing and SEO agency she soon went on to found TBB to partner with brands in creating consistent and sustainable growth.

The Brand Builders team is passionate about serving the mid-size direct-to-consumer eCommerce space. We’ve been delivering exceptional results to our clients for over 10 years and look forward to serving you.


irst, Ruthie and her team at Brand Builders presented us with a sound strategy for getting Heattrak in front of our target audience in a cost effective and innovative manner. Second, they created top-notch content that was relevant and highly valuable to our target customers, and distributed it where they are most present online. Finally, they put systems in place that capture our new leads and nurture them with email workflows until they reach the point of purchase. The Brand Builders team not only created every part of this strategy, but they also managed it flawlessly and implemented it with precision.

-Hillel Glazer, CEO of HeatTrak

Ruthie brings positive energy and can-do attitude to everything she touches. Her relentless work ethic and excellent communication skills coupled with true professionalism make her a fierce advocate for her clients. She does not rest until your company is looking and sounding its’ best. Unusually in the marketing industry- Ruthie always calls it like it is, and has only the most proven and honest benchmarks for success. This means her goals are truly aligned with her clients’ goals, and so you can rest easy once you’re in her hands. I give Ruthie my highest recommendation and will be looking for excuses to work with her again and again.

-Tamar Daniel, Founder of TUXE